Uh oh, it looks like the irrepressible wags in civilian advertising are having fun at the expense of those of us in the entertainment sector.
One of the many copywriting crazymakers we count among our readers sent us this AdFreak post that describes the Sherlock Holmes tagline as being, among a host of other unpleasant things, "cringe- worthy."
Click on image to enlarge.













Shouldn't be "Holmes for the HolidayS?"
Posted by: Copy Righter | Wednesday, November 04, 2009 at 08:37 AM
No Sh*t, Sherlock
Posted by: Holmes | Wednesday, November 04, 2009 at 09:08 AM
Hey dumbass, learn how to use the Internet... if you would have checked out the AdFreak link before posting your comment you would have seen this:
How about "No shit. Sherlock."
Posted by: ziggyStarbucks | Oct 30, 2009 3:29:19 PM
Posted by: A. Einstein | Wednesday, November 04, 2009 at 09:19 AM
Did you see the huge promotional tie-in they are doing with Holmes Depot?
Posted by: Elementary My Dear | Wednesday, November 04, 2009 at 09:28 AM
Hey Elementary My Dear, either you knowingly ripped off a George Lopez joke or you were unaware his "Holmes Depot" bit...either way let's just agree that George Lopez jokes are unacceptable in any form.
Posted by: Bad, just bad. | Wednesday, November 04, 2009 at 10:04 AM
Copy Righter: I think the Brits say "we're on holiday", so maybe that's what they were going for, or maybe it was just some exec thinking it sounded better this way.
Posted by: Bill S | Wednesday, November 04, 2009 at 10:05 AM
Bad - Who's George Lopez? Any relation to Trini?
Posted by: Elementary My Dear | Wednesday, November 04, 2009 at 10:41 AM
Okay, back to the subject at hand:
It's a movie about Sherlock Holmes.
It opens on Christmas Day.
So what the fuck is wrong with "Holmes For The Holiday" as a tagline?
Posted by: Peggy Olson | Wednesday, November 04, 2009 at 10:53 AM
Cause Ice Cube isn't in it.
Posted by: Boozey Flapjack | Wednesday, November 04, 2009 at 12:13 PM
Then why isn't "I'll be Holmes for Christmas"?
Posted by: Copy Righter | Wednesday, November 04, 2009 at 12:28 PM
I believe "Holmes For The Holidaze" was the tag line used for the John C. Holmes porno flick "Jingle Balls".
http://en.wikipedia.org/wiki/John_Holmes_(pornographic_actor)
Posted by: Film Buff | Wednesday, November 04, 2009 at 01:24 PM
As if anyone reading this blog DOESN'T know who John Holmes is, thanks!
Posted by: Filmed (in the) Buff | Wednesday, November 04, 2009 at 04:39 PM
I like the art, I like the photos, I like the color, I like the texturez, I even like the copy line. Save your hate for the deserving.
It's Christmas!
Posted by: HughGRection | Wednesday, November 11, 2009 at 05:16 PM