Putting the "EW!" back in Ewing, The New York Times has named Grey Advertising*, New York as the alleged perpetrator of TNT’s “Dallas” campaign, budgeted at an estimated at $300,000. In addition to the billboards, there will be magazine ads, a "robust presence" on social media Web sites and not one but two different kinds of apostrophes in the headline.
*They call it "Grey" advertising because no one under 55 will get the shower reference.








































