This Ad Age articlereveals marketers and ad execs rate below politicians and banksters on the scale of worthwhile human beings. Interestingly enough, it seems marketing weenies are despised for being flashy, creative types, when in fact what they really do - data mining - is way more loathsome.
One might assume that international posters are beyond our jurisdiction and art
directors can therefore misappropriate designs without being subject to
chastisement; but the
fact is that many of these foreign language one-sheets are perpetrated right
here in El Pueblo de Nuestra Señora la Reina de los Ángeles.
Don’t count on us looking the other way just because the tag line is written in total gibberish.
Kudos to Ignition for listing the art director
and the finisher on their Key Art Award entries. Granted, not on all their entries, but at least some of them. The rest of you job-creators really ought to step up for your creative staff.