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Agreed.
Posted by: Don Draper | Thursday, October 18, 2012 at 02:53 PM
And 'bravo' to A&E, Warner Bros. and NBC Universal for winning the "Self-Back-Padder" award(s). As a result of their tireless efforts in hiring multiple vendors to create and conceptualize a dynamic campaign, THEY ultimately take the credit and the award home. Maybe next year the studios should solely attend the Key Art Awards.
I've yet to attend the Original Clio Awards, but I'm pretty sure Coca Cola doesn't go up to the stage to accept an award on behave of the creative work of Wieden+Kennedy.
Posted by: Ranting Mc Ranter | Thursday, October 18, 2012 at 03:16 PM
Gotta give Ignition credit for doing this. It would be nice if more agencies did the same. This kind of credit means a lot to a freelancer.
On the other hand, in some instances Ignition may want to include a sub-credit under the Art Director for the person whose scrap they ripped off.
Posted by: Allise | Thursday, October 18, 2012 at 03:30 PM
Just spreadin' the blame around...
Posted by: Sugar Bear | Thursday, October 18, 2012 at 03:59 PM
Where was my sub credit?
Posted by: Wieslaw Walkuski | Thursday, October 18, 2012 at 04:24 PM
They should re-name this fuckfest “The VP of Marketing Butt Kissing Awards”
Posted by: Art D Rector | Thursday, October 18, 2012 at 06:41 PM
We “job creators” would rather cut off our own nuts than give credit to some ungrateful art director whose just going to use the credit to get a better job.
Posted by: Blow Job Creator | Thursday, October 18, 2012 at 07:24 PM
Excellent suggestion Art. next year just have all the marketing veeps line up on stage pull their pants down and let the vendors have an ass smooching contest. The brownest nose wins
Posted by: Over It | Friday, October 19, 2012 at 09:11 AM
What do you mean "next year"?
Isn't that what happens every year?
Posted by: Nose Job | Friday, October 19, 2012 at 09:14 AM
Did anyone else get a popcorn surprise from a Marketing Veep?
Posted by: Orville | Friday, October 19, 2012 at 11:30 AM
vile. selfish. corporate. 'culture'
Posted by: jay | Tuesday, October 23, 2012 at 05:23 AM