40 years ago the Key Art Awards were created to honor outstanding achievement in movie one-sheets. This year the KAA’s esteemed panel of print judges made that category irrelevant.
If you’re like us, you know all too well how competitive, self-absorbed and downright batshit crazy most of your fellow art directors are. Which is why it was such a hare-brained idea to name a “jury of peers” consisting of agency principals then instruct these titans of industry not to vote on their own work.
Puh-lease. This aint the Nobel Prize. They’re posters for movies and tv shows, for chrissake. Get over your bad self. Pick one you like, give it an award and get back to begging clients to acknowledge your invoices. Or better yet, quit this butt-numbing event all together and start one just for print and outdoor.